If you want to cut to the chase and start selling knowledge online in the smartest way possible, then this course might be exactly what you?ve been searching for.
Because you have an opportunity right now to discover the proven principles and techniques that have been used to generate tens of millions of dollars and create dozens of successful online training courses.
And just like thousands of others, you can use these strategies to create a profitable training business. Without any hype, without high-pressure selling tactics, and without any unscrupulous activities.
In fact, if it sounds appealing to you, you can even ethically start to build an empire online while remaining completely behind the scenes.
It all comes down to understanding the time-tested principles at the intersection of instructional design and digital marketing. In short, it?s about building a business, not just creating a course.
In this case, you?re both an entrepreneur and a teacher.
When you shift your mindset and fill the role of a teacher that helps learners get access to the benefits of knowledge they want and need, then every piece of your business naturally falls into place.
Thinking about your role in this way also leads to long-term customers who trust you and will come back to buy from you again and again.
Furthermore, ignoring this one simple concept will likely lead to you banging your head against a wall, trying to figure out why others succeed while you stay stuck.
Introducing a Timeless Method Proven to Work
In a recent article, Inc. Magazine reported on LinkedIn?s $1.5 billion acquisition of e-learning platform lynda.com.
The article went on to state:
Online Learning has quietly become a $107 billion industry ?
In the 21st century, teaching sells.
And all we have to say about that is ? well, duh.
Back in 2007, before most people had even heard of an online course, Brian Clark (Copyblogger founder and CEO of Rainmaker Digital) pioneered an effective approach to succeeding in the online education space.
With his landmark course ?Teaching Sells,? Brian helped thousands of online entrepreneurs discover just how profitable online courses could be, when approached with the right mindset and strategy.
Now, in the decade since then the world has certainly changed, but the principles remain the same.
(In fact, if you look back through history, these principles have deep roots in philosophy, psychology, sales, marketing, and every other aspect of human interaction.)
And right now you have a chance to get your piece of the $107 billion e-learning market and float your boat on the rising tide.
As long as you begin in a sustainable and profitable way.
Unfortunately, many marketers miss the point.
They focus on a specific course or program. They ignore the ?holy grail of marketing? that leads to a higher total lifetime value of the customer. This leads to a short-sighted approach that overlooks th
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