?Have you ever left a restaurant wondering why you ordered so much?
I know I have.
You order with good intentions ? but you literally can?t fit in everything you?d like to.
A lot like life, really. And that?s why I?ve launched this new site. Let me explain.
Over the years, I?ve created a huge amount of marketing material: videos, PDFs, case studies and Q&As.
I?m hugely biased, naturally. But I believe these little gems will help you solve any marketing conundrum ? and come out with a profit. So a while ago I crowbarred them in to a membership site.
But it all went wrong because of one disastrous factor I had overlooked: lack of time.
Lots of people subscribed. But hardly any ? and I mean this ? used all that material. In fact, most subscribers watched less than 30 minutes of video a month. They just didn?t have the time.
Some poor souls paid happily each month and never logged in ? a classic case of other people?s money ? like their bosses? ? I suspect.
In my younger days, I would have been perfectly happy with this arrangement. But not now. The biggest thrill ? and pleasure ? I get is teaching.
So I wondered what I could do.
Give it all away perhaps? Not a chance: who values free information? Though I concede it?s smart to give some away.
Lower the price? This seemed obvious to me. At my age I far prefer the people who want to learn but can?t afford to, rather than the people who can, but don?t.
In this month, with brand spanking new, bite sized content, I cover:
But never mind that. One demonstration is worth more than a mountain of promises. So here?s a snippet from the first month:
Still not convinced?
If you rummage round in the vault you?ll find stuff that?s available nowhere else:
And it doesn?t stop there. I do confess, it?s information overload, unless you are obsessive with learning (as I was when I was a younger man) Here?s what I mean: