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Justin Rondeau – Optimization and Testing Mastery Class


Published on: December 14, 2020
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SKU: gw2525 Category:

Course Content


How To Become

a Conversion Rate Optimization Expert?

When You’re Done, You’ll Have DigitalMarketer’s Proven 8-Step Optimization Process For Turning Existing Traffic Into More Leads And More Sales, And You’ll Truly Become A?

Conversion Rate Optimization Expert

Unfortunately, most marketers just don’t get it!

When it comes to testing & optimizing pages and offers, they either don’t test at all?

?ONLY test when they see low conversions?

?or only test what other people tell them they’re supposed to test.

That type of ?I hope this helps? optimization just won’t cut it anymore! Not only is it not improving conversions, it’s almost certainly costing you money!

If you actually want to generate real and meaningful increases in your leads and sales, then you need to do more.

You need a PROVEN process in place to tell you exactly what (and when) to test!

But how do you build a ?process? that systematically converts mediocre offers into winners and turns existing winners into breakout cash cows?

?one that will work for any business, any website, any offer?

Fortunately, that’s exactly what you’re about to learn?

FACT: Businesses Need Optimization Experts

(?Who Actually Know What They’re Doing)

(?and you’ll know when and HOW to do this for any business)

All businesses need a way to optimize the traffic they’re already getting to generate more leads and more sales.

They need a proven and repeatable process to identify exactly where they should focus optimization efforts to truly ?move the needle? in their business.

I’m not going to sell you on the importance of split testing and conversion rate optimization.

If you’re here, you know how important even the slightest increase in conversions can mean to a business.

In other words, you know that increasing your conversion rate means more leads and more sales, all from the traffic that you’re already getting.

So that’s why businesses need Conversion Rate Optimization Experts.

There’s just one problem: Most so-called ?conversion experts? don’t know what they’re doing?

That’s where YOU come in.

As a Certified Conversion Rate Optimization Specialist, you are uniquely qualified to help brands convert their existing traffic into even more leads and sales.

More specifically, in this master class, you’ll learn:

  • The critical pages that need immediate optimization (and these probably aren’t your worst performing pages)?
  • The key metrics that actually increase the bottom line (get this wrong and you’ll waste your time and money on useless testing)?
  • The 3 crucial factors for prioritizing your optimization campaigns (we’ll show you how to rank them) –
  • How to use Case Studies to improve optimization (and which type work the best)?
  • Our proven formula for developing a rock solid hypothesis (this will give valuable insights regardless of your campaign’s outcome)?
  • The 3 most effective tools for collecting user data (and how to use them, step-by-step)?
  • How to qualify split tests (and the one crucial question m


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