Michael Fortin is one of the highest paid copywriters in the business. A sales letter written by him costs around 15-20k. He was the author of John Reese’s Traffic Secrets letter as well as Jeff Walker and Jason Potash. This is a collection of him critiquing various sales pages. These are very in-depth critiques with each one running a least a couple of hours. Most are in video format; a couple are audio. If you are unsure if you want to commit the ratio, I recommend you go to his website listed above where you can view a small portion of one critique and then make your decision.
To convert traffic into money, you need copy that sells. The Copy Doctor cookbook offers over 60 hours of recorded, response-boosting copy critiques done for real clients spanning over 10 years.
Watch a top copywriter tear apart real salesletters, and offer tested conversion strategies and shortcut secrets to maximize their selling power – from developing powerful headlines to writing irresistible offers.
60+ hours of streaming video
4 exclusive special reports
Interviews with top copywriters
33 tools, resources, and websites
5 questionnaires and formulas
7 templates and checklists
12 pre-designed templates
7,500 royalty-free graphics
4,700 royalty-free images
700 salesletter scripts
Exclusive articles and tips
And mystery bonuses!