Now maybe some of you have already guessed what it is.
I?m talking about Video Sales Letters, or VSLs as we call them.
Standard Internet marketing and even direct mail will always be with us, but VSLs are the wave of the future.
And I can tell you from my own experience that they just continue to grow in use and importance.
So why is it such an advantage?
The answer is simple.
According to eMarketer, online video was the fastest growing ad format in 2012 with nearly 55% growth.
According to Internet Retailer, 52% of consumers say that watching product videos makes them more confident in their online purchase decisions. And, when a video is information-intensive, 66% of consumers will watch the video two or more times.
Website Magazine says its consumers are willing to watch videos 60% of the time they are found, and 52% of consumers report that they are less likely to return a product after viewing a video.
Enterprise search provider Attivio found that pages with video attracted 2-3 times as many monthly visitors, doubled time on-site, and achieved a 157% increase in organic traffic from search engines.
According to Bytemobile Mobile Analytics Report, online video now accounts for 50% of all mobile traffic and up to 69% of traffic on certain networks.
There are many more statistics, but you get the picture.
It?s called The Makepeace Method for Making a Fortune Writing Video Sales Letters. I call it The Makepeace Method for short.
But this program is more than just a ?how-to? about how to write a wildly successful VSL script.
I?m also going to show you everything that goes along with it ? knowledge that can make you an expert on VSLs and Internet marketing. That places you light-years ahead of most copywriters.
Now, I don?t want you to be intimidated. I know you may think that VSLs are very hard to do.
My system is so easy to follow a child could do it.
And in it are the secrets to how I became one of the highest-paid copywriters.
You?ll get the core of my system in 8 Sessions you can watch on video or listen to on audio, complete with printouts ? teaching you the ?heart and soul? of the system I?ve developed that consistently produces multimillion-dollar VSLs.
Just so you understand, you won?t find my system anywhere else. This is the result of all my years of writing and marketing, trial and error, and testing and testing and testing.
Frankly, it would take most people years to put together anything like what I have. And even if they took the trouble ? they probably wouldn?t have the variety of experience I?ve had, and be able to reveal all the tricks and techniques I do.
Once you?re armed with this system, you?re in a position to not only teach clients things they need to know, but you?ll also be ahead of thousands of copywriters who would like to do this but won?t know anywhere NEAR what you know.
Personally, I know of only one group of marketers producing VSLs on this level ? and they?re NOT teaching anyone.
But my philosophy is a little different ? I think if there were some more people who could do this, it would be good for all of us.
So I?ve carved out the time to create this program and try to get some of you up to where you could help some of the companies I work with, or better yet ? help ME with a client who?s got a need greater than I can supply!
So let me give you just a few little teases of the essential secrets you?ll learn in my M